- Paid Media Lab
- Posts
- Steal this UTM builder I use every day
Steal this UTM builder I use every day
The free tool I built to fix broken attribution in 15 seconds.
Ever click into GA4 or Ads Manager…
…only to find “/utm_medium=social&utm_source=Meta-ads-BOOM💥”?
Yup. We’ve all been there.
Dirty UTMs = broken attribution = wasted spend.
So I built a tool to fix it.
It’s called the Free UTM Generator — and it does one thing really well:
👉 Generates clean, campaign-ready UTM links
with dropdowns for platform, ad type, format, placement —
and even includes examples so your naming stays clean across Meta, Google, LinkedIn & Email.
No login. Just copy → paste → track.
Use it here → PM Lab : UTM Builder - Template [Make a Copy]
Or unlock 30+ more tactical tools like this (free for 7 days)
→ Join Paid Media Lab PRO here
